We just launched a Sesimic community newsletter! Read the announcement and subscribe for fresh insights.
What’s New From Market-Partners Inc.
Some time ago, a client of ours introduced us to Seismic. She saw the synergy between their technology and our consulting practice, and what a relationship between us could mean for more effective sales and marketing. After using the service ourselves,...
Last week, Market-Partners Inc. Principal and Founder, Martyn Lewis, presented again at SAMA’s Annual Conference. The two-and-a-half-day event was packed with though-provoking presentations, breakout sessions, and corridor conversations. Thank you to the organizers...
How many sales and marketing emails do you receive in a week? Well, without making you dig through your spam folder, the obvious answer is far more than you’d like. Research shows a whopping 36% of all spam emails are advertising, making it the largest portion of...
A famous parable tells us about six men in a dark room, each of whom has never seen an elephant before, touching one in the shadows. The first man feels its tusks and believes the animal is like a spear. The second, its trunk, believing it is like a snake. The third,...
Every year, the Customer Buying Journey becomes a hotter and hotter topic of discussion within the business world. And while we, as one of the earliest proponents of and educators on the buying journey, are thrilled to see it catch on in such a big way, we also can’t...
Market-Partners Inc. is proud to announce that we will once again be speaking at Strategic Account Management Association (SAMA)’s 2022 Annual Conference! This year, our CEO and founder, Martyn Lewis, and Deborah Honea will be presenting...
Every year, the Customer Buying Journey becomes a hotter and hotter topic of discussion within the business world. And while we, as one of the earliest proponents of and educators on the buying journey, are thrilled to see it catch on in such a big way, we also can’t...
Every year, the Customer Buying Journey becomes a hotter and hotter topic of discussion within the business world. And while we, as one of the earliest proponents of and educators on the buying journey, are thrilled to see it catch on in such a big way, we also can’t...
New Year’s Resolutions for Sales Organizations “As we turn the calendar to meet the new year, it’s naturally time to consider what we would like to change or achieve, that maybe we didn’t quite accomplish last year. I think it’s appropriate to go through the...